PRIORITY JEWELS LIMITED share price
Priority Jewels Limited engages in the designing, manufacturing, and sale of diamond-studded gold and platinum fine jewellery in India. Its portfolio includes daily wear jewellery, such as rings, earrings, pendants, mangalsutras, neckwear, bracelets, and occasion couture jewellery, as well as customized lab-grown diamond jewellery. The company sells its products to jewellery chains, including CaratLane Trading Private Limited, Kalyan Jewellers India Limited, Reliance Retail Limited, Malabar Gold & Diamonds FZCO, Tribhovandas Bhimji Zaveri Limited, and Senco Gold Limited, as well as independent jewellers. It exports its products to Australia, Denmark, Hong Kong, Israel, Norway, the United St…Read more
- Market Cap₹ 640 Cr.
- Current Price₹ 355.35
- High / Low₹ 386 / 210
- Stock P/E37.4
- Book Value₹ 109
- Dividend Yield0.00 %
- ROCE20.6 %
- ROE14.60 %
- Face Value—
More figures (10)
- EPS (TTM)₹ 9.51
- Price / Book3.27
- OPM4.3 %
- Debt / Equity0.75
- Sales growth (4Y)4.5 %
- Profit growth (4Y)58.3 %
- Promoter holding75.5 %
- EV / EBITDA16.2
- Beta—
- All-time high₹ 386
Price chart
| Returns | 1M | 3M | 6M | YTD | 1Y | 3Y CAGR | 5Y CAGR |
|---|---|---|---|---|---|---|---|
| PRIORITY | +60.39% | — | — | — | — | — | — |
| Nifty 50 | -0.31% | -3.85% | -4.34% | -11.42% | -9.53% | +5.46% | +4.76% |
Price returns only (dividends not included). Prices from NSE via Yahoo Finance; may be delayed.
Quick take
- PRIORITY JEWELS LIMITED is in the Luxury Goods industry (Consumer Cyclical), with a market value of ₹640 crore.
- It trades at 37.4 times its last 12 months' earnings and 3.3 times book value.
- Revenue grew 4.5% a year over the last 4 years, profit 58.3% a year.
- Return on equity was 14.6% and return on capital employed 20.6% in the latest year.
- Debt was 0.75 times shareholders' equity.
- The share price is 7.9% below its 52-week high.
- Promoters and insiders hold about 75.5%; institutions about 2.4%.
Pros
AINo standout strengths in the reported figures.
Cons
AI- The company has not paid a dividend recently.
Pros and cons are generated automatically from the reported figures. They are observations, not a recommendation to buy or sell.
AI analysis
Plenitude AI reads the figures on this page and explains them in plain language. It does not say whether to buy or sell.
About PRIORITY JEWELS LIMITED
Priority Jewels Limited engages in the designing, manufacturing, and sale of diamond-studded gold and platinum fine jewellery in India. Its portfolio includes daily wear jewellery, such as rings, earrings, pendants, mangalsutras, neckwear, bracelets, and occasion couture jewellery, as well as customized lab-grown diamond jewellery. The company sells its products to jewellery chains, including CaratLane Trading Private Limited, Kalyan Jewellers India Limited, Reliance Retail Limited, Malabar Gold & Diamonds FZCO, Tribhovandas Bhimji Zaveri Limited, and Senco Gold Limited, as well as independent jewellers. It exports its products to Australia, Denmark, Hong Kong, Israel, Norway, the United States, the United Arab Emirates, Singapore, Belgium, Japan, Fiji Island, Nepal, and Sweden. The company was incorporated in 2007 and is Mumbai, India.
- Employees
- 211
- Head office
- Mumbai
Peer comparison
Consumer CyclicalLuxury Goods
| S.No. | Company | CMP ₹ | P/E | Mar Cap ₹ Cr | Div Yld % | NP Qtr ₹ Cr | Qtr Profit Var % | Sales Qtr ₹ Cr | Qtr Sales Var % | ROCE % | ROE % | P/B | OPM % | Debt / Eq | Prom. Hold. % | Sales ₹ Cr | Sales Var 3Yrs % |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1. | PRIORITY JEWELS | 355.35 | 37.4 | 640 | 0.00 | 7 | — | 145 | — | 20.6 | 14.6 | 3.27 | 4.3 | 0.75 | 75.50 | 529 | 4.5 |
| 2. | Titan Company | 4,444.80 | 68.5 | 3,94,393 | 0.34 | 1,777 | 62.88 | 21,356 | 29.25 | 38.4 | 37.1 | 25.13 | 8.7 | 1.95 | 58.79 | 87,584 | 29.2 |
| 3. | Kalyan Jewellers India | 558.00 | 40.2 | 57,628 | 0.45 | 349 | 32.03 | 10,589 | 45.68 | 26.7 | 24.3 | 9.12 | 6.1 | 0.97 | 62.86 | 35,616 | 36.4 |
| 4. | Sky Gold and Diamonds | 1,060.60 | 48.9 | 16,426 | 0.00 | 105 | 140.67 | 2,013 | 77.93 | 35.9 | 29.4 | 13.71 | 6.7 | 0.73 | 54.47 | 6,295 | 76.0 |
| 5. | PC Jeweller | 16.28 | 22.0 | 15,967 | 0.00 | 222 | 37.02 | 877 | 20.99 | 10.3 | 9.9 | 1.52 | 19.6 | 0.14 | 54.25 | 3,353 | 10.7 |
| 6. | Thangamayil Jewellery | 5,098.00 | 40.5 | 15,846 | 0.38 | 85 | 170.99 | 2,662 | 92.86 | 34.2 | 27.9 | 11.19 | 6.2 | 0.64 | 63.65 | 8,499 | 39.2 |
| 7. | BlueStone Jewellery and Lifestyle | 778.90 | 229.1 | 11,901 | 0.00 | 6 | — | 737 | 49.56 | 7.7 | 1.1 | 6.58 | 7.5 | 1.10 | 46.93 | 2,436 | 46.8 |
| 8. | Timex Group India | 700.55 | 83.4 | 7,072 | 0.00 | 25 | 70.55 | 219 | 29.57 | 64.8 | 77.3 | 93.81 | 14.0 | 0.05 | 54.38 | 799 | 27.7 |
| 9. | Ethos | 2,611.40 | 67.0 | 6,988 | 0.00 | 29 | 50.71 | 462 | 33.32 | 8.1 | 7.7 | 4.70 | 8.6 | 0.22 | 52.87 | 1,612 | 26.9 |
| 10. | Senco Gold | 337.25 | 9.7 | 5,528 | 0.55 | 101 | -3.35 | 3,056 | 67.34 | 33.0 | 25.6 | 2.20 | 11.0 | 1.07 | 64.53 | 8,430 | 27.4 |
| Median: 23 Co. | 739.73 | 27.9 | 4,823 | 0.00 | 93 | 56.79 | 1,445 | 45.68 | 29.9 | 20.1 | 4.36 | 8.7 | 0.74 | 56.63 | 4,824 | 26.9 |
Companies in the same industry; the median covers every company in it that we hold figures for. Tap a heading to sort. Sorting and comparing are ways to explore data, not recommendations.
Quarterly Results
| ₹ Cr | Mar 2025 | Jun 2026 |
|---|---|---|
| Sales | 139 | 145 |
| Operating Profit | 6 | 8 |
| Profit before tax | 4 | 9 |
| Net Profit | 2 | 7 |
| EPS in Rs | 3.72 |
Profit & Loss
| ₹ Cr | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|---|---|
| Sales | 464 | 407 | 432 | 529 | |
| Operating Profit | 8 | 15 | 21 | 23 | |
| Interest | 8 | 8 | 7 | 8 | |
| Depreciation | 1 | 2 | 2 | 2 | |
| Profit before tax | 6 | 10 | 15 | 23 | |
| Net Profit | 4 | 7 | 11 | 18 | |
| EPS in Rs | 0.11 | 5.84 | 9.90 |
Balance Sheet
Consolidated figures in ₹ crore, as at 31 March
| ₹ Cr | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|---|
| Equity Capital | 4 | 3 | 13 | 13 |
| Reserves | 96 | 92 | 92 | 125 |
| 118 | 125 | 147 | 104 | |
| Long term borrowings | 7 | 4 | 0 | 11 |
| Short term borrowings | 110 | 121 | 146 | 92 |
| 63 | 49 | 57 | 49 | |
| Trade payables | 52 | 45 | 52 | 44 |
| Minority interest | -0 | |||
| Current liabilities | 172 | 169 | 201 | 139 |
| Total Liabilities | 280 | 269 | 309 | 292 |
| 15 | 15 | 17 | 18 | |
| Gross block | 34 | 35 | 39 | 41 |
| Accumulated depreciation | 20 | 20 | 22 | 23 |
| Goodwill & intangibles | 0 | 0 | 0 | 0 |
| CWIP | 0 | 2 | 2 | |
| 266 | 254 | 290 | 271 | |
| Inventories | 102 | 136 | 108 | 122 |
| Trade receivables | 116 | 91 | 147 | 133 |
| Cash & equivalents | 15 | 5 | 2 | 3 |
| Current assets | 265 | 250 | 289 | 272 |
| Total Assets | 280 | 269 | 309 | 292 |
Source: Yahoo Finance (compiled from the annual reports). Tap a row marked + for its breakdown.
Cash Flows
Consolidated figures in ₹ crore, financial years ending March
| ₹ Cr | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|---|
| 15 | -2 | 3 | 18 | |
| Profit for the year | 4 | 7 | 11 | 18 |
| Working capital changes | 1 | -19 | -18 | -10 |
| Direct taxes paid | -2 | -2 | -4 | -7 |
| -10 | 5 | -19 | 18 | |
| Fixed assets purchased | -2 | -2 | -4 | -3 |
| Fixed assets sold | 1 | |||
| Investments purchased | -0 | |||
| 5 | -12 | 13 | -35 | |
| Proceeds from borrowings | 17 | 12 | 24 | 12 |
| Repayment of borrowings | -3 | -4 | -3 | -54 |
| Interest paid | -8 | -8 | -8 | -8 |
| Net Cash Flow | 10 | -10 | -3 | 0 |
| Free Cash Flow | 13 | -4 | -1 | 14 |
Free cash flow = cash from operations − capital expenditure. Source: Yahoo Finance.
Ratios
| Ratio | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Mar 2026 |
|---|---|---|---|---|---|
| ROE | — | 4.5% | 7.3% | 10.5% | 14.6% |
| ROCE | — | 12.9% | 17.6% | 20.7% | 20.6% |
| Operating margin | — | 1.6% | 3.7% | 4.9% | 4.3% |
| Net margin | — | 1.0% | 1.8% | 2.4% | 3.4% |
| Debt / equity | — | 1.18 | 1.32 | 1.40 | 0.75 |
| Current ratio | — | 1.54 | 1.48 | 1.43 | 1.96 |
| Debtor days | — | 91 | 82 | 124 | 92 |
| Inventory days | — | 89 | 140 | 106 | 96 |
| Days payable | — | 45 | 46 | 51 | 35 |
| Cash conversion cycle | — | 135 | 176 | 179 | 153 |
| Working capital days | — | 73 | 73 | 74 | 92 |
Computed from the reported statements: ROE on average equity; ROCE = EBIT / (total assets − current liabilities). Debtor days = receivables ÷ sales × 365; inventory and payable days use cost of goods sold; cash conversion cycle = debtor + inventory − payable days; working capital days = (current assets − current liabilities) ÷ sales × 365.
Shareholding Pattern
- Promoters & insiders 75.50%
- Institutions (FII, DII, funds) 2.40%
- Public & others 22.10%
Documents
Announcements
- Certificate under SEBI (Depositories and Participants) Regulations, 2018Priority Jewels Limited has informed the Exchange about Certificate under SEBI (Depositories and Participants) Regulations, 201812-Oct-2026
- Trading WindowPriority Jewels Limited has informed the Exchange regarding the Trading Window closure pursuant to SEBI (Prohibition of Insider Trading) Regulations, 201525-Sep-2026
- General UpdatesPriority Jewels Limited has informed the Exchange about Intimation for Change of Corporate Identification Number (CIN) of the Company.24-Sep-2026
- Action(s) taken or orders passedPriority Jewels Limited has informed the Exchange about Action(s) taken or orders passed.17-Sep-2026
- Extension of Annual General MeetingPriority Jewels Limited has informed the Exchange about extension of Annual General Meeting05-Sep-2026
- UpdatesPriority Jewels Limited has informed the Exchange regarding ''Intimation under Regulation 8(2) of the Securities Exchange Board of India (Prohibition of Insider Trading) Regulatio…04-Sep-2026
- UpdatesPriority Jewels Limited has informed the Exchange regarding 'Disclosure under Regulation 30(5) of Securities and Exchange Board of India (Listing Obligations and Disclosure Requir…04-Sep-2026
Annual reports
None filed recently.
Credit ratings
None filed recently.
Filings made by the company with NSE; documents open on NSE's website.
Key dates
- Ex-dividend date
- 1 Jan 1970
- Latest quarter
- 30 Jun 2026
- Financial year end
- 31 Mar 2026
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Latest news
In the news
From the company (NSE)
- Certificate under SEBI (Depositories and Participants) Regulations, 2018Priority Jewels Limited has informed the Exchange about Certificate under SEBI (Depositories and Participants) Regulations, 2018NSE filing · 12-Oct-2026
- Trading WindowPriority Jewels Limited has informed the Exchange regarding the Trading Window closure pursuant to SEBI (Prohibition of Insider Trading) Regulations, 2015NSE filing · 25-Sep-2026
- General UpdatesPriority Jewels Limited has informed the Exchange about Intimation for Change of Corporate Identification Number (CIN) of the Company.NSE filing · 24-Sep-2026
- Action(s) taken or orders passedPriority Jewels Limited has informed the Exchange about Action(s) taken or orders passed.NSE filing · 17-Sep-2026
- Extension of Annual General MeetingPriority Jewels Limited has informed the Exchange about extension of Annual General MeetingNSE filing · 05-Sep-2026
- UpdatesPriority Jewels Limited has informed the Exchange regarding ''Intimation under Regulation 8(2) of the Securities Exchange Board of India (Prohibition of Insider Trading) Regulatio…NSE filing · 04-Sep-2026
- UpdatesPriority Jewels Limited has informed the Exchange regarding 'Disclosure under Regulation 30(5) of Securities and Exchange Board of India (Listing Obligations and Disclosure Requir…NSE filing · 04-Sep-2026
Headlines from news publishers (via Google News) and the filings of the company with NSE; they open on the source website. Headlines with price targets or buy/sell calls are left out. News is for information only and is not a recommendation.
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